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	Sony's New Instant Digital Passport ID Photo, Event Printing System

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PARK RIDGE, N.J., July 28, 2003 - Sony today announced the availability of the UPX-C200 Digital Printing System, which features direct printing from the camera without the need for cable connections or a camera docking station. With Sony's new UPX-C200 model, images can be transmitted from the camera to up to three printers wirelessly using Bluetooth™ technology.

Primarily designed for ID photos, such as for passports, the UPX-C200 features a 4-megapixel still camera with a large flash above the lens and the ability to define the print layout on the camera’s LCD display. The image(s) can then be transferred via Bluetooth to one of up to three printers. The printers use dye-sublimation technology for professional results. When used with multiple printers, the system allows the user to take additional photos while simultaneously printing – thus greatly increasing the over all throughput of the system.

The printer can produce up to 22 different layouts on 4"x 6" media, including one full-bleed mini portrait and two 2"x 2" passport ID photos. With the 3 ½"x 4" media, 17 different image layouts are available.

The UPX-C200 also includes a PC connectivity kit that allows all images stored in the camera's memory to be saved to a PC or removable recording media. The bundled software allows users to manipulate the page layout to print multiple subjects and different size images.

According to Sony’s press release, the UPX-C200 system includes the following additional features:

	Advanced camera design: The camera features a 1.8 inch swivel-LCD display that can be adjusted 90 degrees; and can store up to 200 images. Images remain on screen until the next photo is taken. Sony has eliminated the need for a user to switch between Camera Mode and Play to review and print photos.
	Space-saving printer design: The printer takes up minimal counter space, measuring only 8 (W) x 3 3/8 (H) x 12 1/8 (D) inches. Printers can be stacked allowing the printer to be used in the smallest retail space.
	Versatile printing: Two print packs - 3.5 x 4 inch and 4 x 6 inch - are available. Users can choose from up to 17 different image layouts with the 3.5 x 4 inch pack, and print two different images on one sheet of media. Users can choose from 22 different image layouts with the 4 x 6 inch pack, including one full bleed mini portrait. This media also lets users print different size images and up to three poses per sheet of media.
	The UPX-C200 conforms to all major standards for identification photos. The UPX-C200 Digital Printing System package includes all necessary accessories for easy set-up, including PC software, batteries and a battery charger. Print media are not included.

Pricing & Availability

The UPX-C200 model can be purchased by calling Sony at 1-800-328-SONY and through authorized Sony resellers. It will be available in August for a suggested list price of $1,495. For more information, visit www.sony.com/digitalpassport. (Note: The Sony link currently only provides information on the previous passport ID camera/printer system from Sony, which does not include Bluetooth.)

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